ANNA SAMPSON
LATEST ARTICLES
12 Jun 2025
During Carers Week, let's seek more awareness, support and guidance for those with caring responsibilities. Here's where to start.
26 Nov 2024
We have become too solutions-oriented. We need to stop and ask questions — and the most powerful questions come from consulting with a range of lived experiences.
More people are choosing to become their own boss. From finances to the variety of roles on offer, here are some lessons I've learned on my own journey.
08 Aug 2024
For businesses keen to explore AI beyond the obvious use case of generating efficiencies, they require an application of the technology in partnership with human expertise.
Workplace equality can only start with meaningful conversations about different lived experiences, and the unfair division of labour at home warrants a much bigger part of the conversation.
23 May 2023
Anna Sampson explains why cross-functional skills are not only important for employees' "squiggly careers" but for companies to retain diverse talent.
21 Mar 2023
Anna Sampson shares her best practice for storytelling, as it seems to have become 'a lost art' amongst younger talent in media.
21 Feb 2023
As recession looms and tech companies announce layoffs, Anna Sampson shares what she learned from her experiences with redundancy in the media industry.
As World Menopause Day shines a light on brain fog and memory issues — should we recognise the super power of menopausal women in a world of uncertainty and ambiguity?
04 Oct 2022
Cultural change is hard work. Get out of your comfort zone and ask more questions if you want to genuinely tackle the challenges in media right now.
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The Media Leaders Awards 2021: Highlights
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Consumer
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- Consumer ABCs: Women's Lifestyle
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- Rajar Q3 2025: Top takeaways
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- How the VOD giants are navigating the cost of living crisis
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